The Walt Disney Company announced that it will release the first two episodes of its latest Star Wars series. Andor to ABC, Freeform, FX and Hulu while the show’s ratings go down the toilet.
of Andor Viewership ratings have been at the bottom or even outside of Nielsen’s top 10 streaming series lists since it initially launched on Disney+ on September 21.
The first three episodes, which were released together, only amassed 624 million minutes watched.
These abysmal viewership numbers led YouTuber Valliant Renegade to declare Star Wars a dead brand.
He said: “Take another look at these terrible numbers to Andor, 624 million minutes of playback and dive into Disney because you did this. Disney’s animosity towards fans is exactly what they’ve received, and even worse, they’ve received a fair amount of apathy from the Star Wars fan. They just don’t care anymore.”
“You see, it doesn’t matter how good Andor is,” he explains. “And again, I understand that a lot of people like the show and it’s wonderful and one of the best Star Wars shows they’ve done so far. And that’s great and I’m happy those fans are enjoying it. I’m not here to take that away from you. I’m strictly here looking at the business side of things. I’m looking at the numbers and I’m reading the tea leaves and they’re just bad for Star Wars right now.”
Viewership numbers have only dropped from there. Most recent ratings for the week ending October 16 Andor only bringing 405 million minutes watched.
That’s only good for seventh in Nielsen’s “Original” category behind she hulk Y Great British Baking Show.
With ratings plummeting and the Star Wars brand ticking, if not dead, as Valliant Renegade claims, The Walt Disney Company announced it will air the first two episodes of the series, “Kassa” and “That Would Be Me” on ABC, FX, Freeform. and Hulu:
ABC: Wednesday, November 23, 9-10:30 pm ET/PT
Special effects: Thursday, November 24, 9-10:30 pm ET/PT
Free form: Friday, November 25, 9-10:30 pm ET/PT
Hulu: Available from November 23 to December 7
In a press release, Disney attempted to spin the release of the first two episodes as a celebration of the series finale writing: “To celebrate the long-awaited Andor finale on Disney+, and to help kick off the Thanksgiving holiday, The Walt Disney Company will offer viewers a special opportunity to see the first two episodes of the critically acclaimed series on its unparalleled distribution platforms, including ABC, FX , Freeform and Hulu”.
The official description of the series says: “The Andor Series: set five years before the events of rogue one – focuses on Cassian Andor and his journey to become a rebel hero. The story takes place against the backdrop of a growing rebellion against a ruthless Empire, where people and planets are drawn into a conflict that will have far-reaching effects across the galaxy. It is an era filled with danger, deceit and intrigue, and one that will test the courage and determination of a reluctant hero determined to make a difference.”
The last two episodes have yet to be released. They will air on Disney+ on November 16 and 23.
What do you make of Disney’s apparent desperation to get people to subscribe to Disney+ by releasing the first two episodes on ABC, FX, Freeform, and Hulu?